baribbean brand

  • Photo of 80% of Caribbean businesses look to brand modernisation: CARICOM BUSINESS

    80% of Caribbean businesses look to brand modernisation: CARICOM BUSINESS

    Over a quarter of businesses in the Caribbean have not been able to meet their digitisation goals. This was revealed by PricewaterhouseCoopers in its Caribbean Digital Readiness Survey 2021. In the survey, 42% of respondents believed they were on target to meet their goals while 28% said they were ahead. Only 15% believe that their digital fitness is on a…

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