A few years ago, Anastasha Elliott was among a cohort of young people featured in the ‘I Am CARICOM: Youth in Agriculture campaign, who were exploring agri-business opportunities and were role models for youth participation in the Region’s agricultural sector.
Today, the St. Kitts and Nevis native continues her entrepreneurship journey with her Sugar Town Organics brand, which produces a vibrant line of health and beauty products, including distinctive items such as papaya jam, as well as hair and skincare products for both men and women.
Her products were on display at the 19th Caribbean Week of Agriculture (CWA), held in her home country. During the exhibition at the St. Kitts Marriott, Anastasha spoke with the CARICOM Communications Unit, reflecting on her entrepreneurial journey.
She described small business ownership as an opportunity to “explore and have a grand adventure with agriculture,” while noting that factors such as the country’s small population—just under 50,000—and logistical hurdles remain significant challenges.
Watch her interview below:
Her advice to young people considering a similar path is simple but powerful: “Just do it!”
See her advice to youth below:
